Making the Most of Images for eBay Auctions
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If the item has any marks or imperfections, photos highlighting the mark(s) should be included to manage buyer expectations.
Note: eBay does not accept images under 500px
Recommended gallery image size is greater than 1600px
Image file names:
include name and number for each image to ensure they are correctly matched with the item e.g.
car1-1.jpg (front image), car1-2.jpg (rear image), car1-3.jpg (close-up image)
car2-1.jpg (front image), car-2.jpg (rear image), car-3.jpg (close-up image)
Sample Gallery Image:
The Wiggles Big Red Car charity auction for Sids and Kids
The gallery image is used for the eBay gallery pages – like this:
and also at the top of the eBay listing
We recommend including a personal message delivered via video in your eBay listing. A video embedded in the listing is a very effective communication tool for a brand or celebrity to connect with consumers and drive interest in the campaign. Below are examples of celebrities, media personalities and brand ambassadors who have used multimedia to communicate their cause marketing auction campaign.
The Wiggles Big Red Car
Occy Gets the Chop
Colin Fassnidge Celebrity Chef
Hamish & Andy Test Drive Rhonda’s Brake Foot Bling
Before The Game – Selling Juddy’s Car
Channel 7 Sunrise Eddy at Shitbox Rally 2013
Sydney Dogs and Cats Home – Limited Edition